No longer in its infancy, the commercial and residential solar industry is booming. Despite the temporary setbacks created by Covid-19 and an administration with inconsistent renewable energy support, the sector has evolved and in many ways changed the broader energy landscape. For this reason, solar PR efforts are needed to keep the story in the spotlight.
Now, seemingly each day a solar company announces a new project, raising achieves a capital milestone, and expands beyond places like California and Texas, to the UK and many parts of Latin America. Many of us citizens, especially those in the renewable energy and solar PR industry, are confident that these efforts will surely one day result in a greener, cleaner world for generations to come.
Here’s a round up of the latest news in the solar industry:
“Vistra’s plan to transform the company starts by retiring coal plants and accelerating the reduction of greenhouse gas emissions. Natural gas will remain the primary fuel source for Vistra’s electricity, accounting for almost two-thirds of generation — today and a decade from now.”
“Renewable power supplier Octopus Energy Ltd. has teamed up with Tesla. The deal means homes can generate, store and return solar energy to the grid during peak times. Import and exports of electricity will be determined by software and will happen automatically based on energy-use patterns, solar generation forecast and wholesale energy prices.”
“We’re very pleased to be adding such a robust solar project in the dynamic Texas energy market,” said Martin Mugica, president and CEO, Skyline Renewables. “This latest project marks another important step forward to becoming a leading North American clean independent energy platform. It helps balance our portfolio’s renewable energy mix, giving us peak power flexibility and diversity within ERCOT and allows us to better assist the market when they need it the most.”
“One trend that could help speed things along is community choice aggregation, which is now available in a handful of states. Among them is New York State, which has just launched a new solar program that could be a game-changer…
… In the meantime, the Energy Department appears to have settled on community solar programs as the quickest way to ensure that affordable solar power is within the reach of every US household.”
“Solar companies are seeing an opportunity to sell battery storage as an add-on to rooftop solar in places such as California, which is still seeing outages due to wildfires. In some cases, they are able to pitch their services to utilities as a grid-service provider—coordinating vast pools of rooftop solar and storage systems to help balance the grid. Sunrun said in its second-quarter earnings call that it had more than $50 million in awarded or advanced stages of such contracts.”
Looking for Solar PR?
What did we miss? This is just a collection of a few different stories that caught our eye. If you or a team you know is looking for strong solar PR support – please send us an email.