Healthcare

Healthcare, Biotech & Health and Wellness PR


Healthcare PR efforts using media relations, corporate communications and other marketing tools are critical for advancing any healthcare, biotech or health & wellness organization.

As modern technologies like artificial intelligence, precision medicine and more commercialize, and new and innovative ways to see and treat patients emerge, the healthcare sector gets noisier. It can become more difficult for any brand to showcase its differentiators, prove its capabilties and make itself get noticed. Whether raising capital or seeking partnerships and patients, a strong healthcare PR strategy is a critical resource for brands of any size.

FischTank PR’s ability to learn complex, scientifically detailed information and make it digestible for media, separates us from other healthcare PR firms who don’t commit to understanding the complete healthcare and science landscape. FischTank identifies media opportunities that focus on healthcare and patient trends and data, public policy around insurance and health guidelines, new medical technologies, and patient needs related to a certain product or service.

FischTank uses its healthcare PR, media relations and marketing prowess to support leading health organizations and institutions, DMEs and product providers, insurance and insurtech platforms, health and wellness platforms, VCs and financial services firms, life sciences developers, 3D imaging and printing technologies, diagnostic tools, biotech fueled by artificial intelligence technologies, and more.

Our healthcare PR efforts often result in client placement in key trade publications that reach decision makers and sales channels, as well as major credibility enhancers such as CNBC, Fierce Biotech and Healthcare, Forbes, Modern Healthcare, New York Times, Popular Mechanics, STAT News, USA Today, The Wall Street Journal, WIRED, and many more.

The emergence of innovative products, treatments and technologies, coupled with the complexity of the insurance landscape, various regulations and scientific research, makes it crucial for healthcare companies and organizations to carefully convey their message(s) to all audiences.

FischTank’s public relations and marketing campaigns serve as a conduit between our clients and their respective target audiences. For some in the healthcare and life sciences sector, this may mean a direct to consumer approach, while others seek visibility among potential partners, sales channels and/or investors. Our communications programs have supported companies of all sizes ranging from start-up organizations to internationally-recognized healthcare organizations with commercialized products and deep scientific validation.

FischTank PR is adept at maintaining social media channels, important to both private and public companies, to develop and distribute messaging to audiences spanning patients, consumers, shareholders, early stage investors, and hospitals and physicians.

Who we’ve worked with

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